October 2011
29 posts
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Happy Halloween From Midwest Lens
Vamp Sunglasses by Parasite Eyewear
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Etnia Barcelona Releases Eleven New Eyewear Styles
Etnia Barcelona is the independent brand of eyewear whose collection focuses on color, design, comfort, value and quality. What differentiates the brand from their competitors are the acetate colors and textures that they have created. These colors and textures are incorporated to produce Etnia eyewear, developed in Barcelona by their design department and produced by Mazzucchelli SPA in Italy.
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New Additions To The Leisure Society Sophomore...
The Leisure Society sophomore Collection now expands to include seven sunglasses and ten ophthalmic frames. Each frame, an heirloom piece, is handmade in Japan by the world’s finest artisanal craftsmen and requires six hours to engrave, thereby limiting production to only four frames per day.
The Stanford – Reminiscent of 1950’s, this metal acetate combination frame with horn accents is as...
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VisionWeb Welcomes Four Leading Frame...
VisionWeb, the premier provider of technology services to the optical industry, today welcomed Art-Craft Optical, ClearVision Optical, and Kenmark Optical to its network of suppliers. With these additions, eyecare providers will have the ability to browse and order frames from these leading names in eyewear, online through the VisionWeb portal at www.visionweb.com.
Each company brings an...
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New Natural Horn Eyewear Collection by TD Tom...
Designed in London, the new Natural Horn Collection by british brand TD Tom Davies includes four new optical shapes and three new sunglasses adding to the portfolio of shapes and designs currently offered in this unique, made-to-order buffalo horn service.
The new styles, including sophisticated pantos and traditional rectangular shapes, blend classic and contemporary styling. Hand...
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RVS by V Eyewear Collaborates with the Iznik Tile...
The “Iznik Collection” is RVS by V Eyewear’s first collaboration manufactured in cooperation with the Iznik Tile Foundation.
The Iznik Tile Foundation based out of Istanbul Turkey was founded with the goal of producing Iznik ceramic tiles, while staying true to ancient traditional methods used over 1000 years ago.
The patterns used on Iznik tiles can be seen in countless external and...
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Grotesque Eyewear Has a New Name: BENNER
“After nine years it is time to adapt our company’s name and logo” says Daniel Benner, designer of Grotesque Eyewear. As of October, the company and eyewear collection will be known as, Benner.
Due to growth, direction and maturation of the collection they felt that “Grotesque” just didn’t reflect properly on the collection as a whole any longer.
“The core of the collection just doesn’t look...
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Koali Alpinia Sunglasses - Inspired From The...
The Koali designer has taken inspiration from the full-bodied and multihued Alpinia flowers to create a sun concept. The collection reworks the spirit of the same prescription eyewear grouping, with its wide, openwork temple decorated with the Alpinia flower or leaf pattern.
Cut from stainless steel, the 2 stylized patterns are finished in 3 colors and available in contrasting and vibrant tones...
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Booth & Bruce England Eyewear: Eclectic...
Booth & Bruce England began life in London in 1999, when producing unique frames for their own opticians stores became an obsession. Their frames were picked up by a few other exclusive optical stores and their obsession soon became a full time business.
Today they exclusively design and produce the Booth & Bruce range, and are no longer in retail optics. Booth & Bruce England aims...
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Betsey Johnson Eyewear: Betsey O’Hare and Betsey...
Inspired by vintage glamour, think Marilyn Monroe, finger waves and pearls, Obsolete Chic embodies that old Hollywood feel that fuses sophistication with desire. Each of the optical frames is crafted from a new handmade spotty tortoise with hints of pop colors including pink, violet and olive.
Betsey O’Hare, a rectangle frame, and Betsey Era, an antique cat-eye style, are both fully...
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New Acetate 1880 Models - Inspiration From the...
The new acetate 1880 models take their inspiration directly from the best-sellers of the 1970s, with a wealth of extremely sophisticated details and finishes, offering the customer top-quality handcrafted models. The silver metal insert at the beginning of the temples adds to the refinement of models, while the “1880″ logo sunk into the outside of the left endtip and the highlighted “red line”...
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HDA Technology Makes Ed Hardy From Revolution...
The new collection of Ed Hardy from Revolution Eyewear is more vivid than ever due to a new technology! HDA™ Technology excels in displaying patterns and graphics more sharply and vividly than ever before.
Furthermore, the HDA™ Technology can be combined with creative BMT technique. The BMT technique marks one more step forward in overcoming rules and limitations to creativity. BMT, in...
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Harry Lary's New Acetate Frames with Metal Flakes
Designed by THIERRY LASRY since the early 2000s, HARRY LARY’S has made the work of acetate its speciality.
Every season innovative and exclusive acetate from materials are developed with the prestigious italian house Mazzucchelli. And to add to their authenticity, all sunglasses are handmade in France.
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friezeframes - Reinventing Vintage Eyewear Styling
Based in beautiful Southern California, friezeframes is a high-end eyewear company that focuses on reinventing vintage styling into a more contemporary and wearable look and feel. friezeframes recaptures the allure of a bygone era and brings back that wonderful sense of glamor and flair.
The word “frieze” derives from a Greek architectural term which means art that surrounds. This...
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Andy Wolf Eyewear - Handmade In Austria
In 2006 Andy Wolf started with its first collection of timeless modern glasses, which not only fulfils highest aesthetical criteria but also provides ultimate functionality.
Within the last year sales more than doubled while Andy Wolf is not targeting mass production but handmade luxury articles. “In contrast to numerous companies, who produce their glasses in low-wage countries in the...
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Meima Eyewear
Anthony Meima’s original design goal was to create jewellery. Once Meima started optical studies, he became intrigued with the creation of frames.
“I worked as a Product Manager for Beausoleil and Christian Lacroix, and became fascinated with acetate. Then I started to make my own designs by hand, and bought my own machine, which I had at home, then a second machine! I made prototypes for...
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Lindberg Eyewear Precious Collection
New design from the Lindberg Precious collection. Fine, smooth horn and lightweight titanium merge in a contemporary shape, exquisitely crafted. The pure simplicity and flow of the frame expresses both a subtle and a strong statement simultaneously.
The Danish based company has amassed international fans for their elegant designs these past 40 years, and regal patronage in their homeland....
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Sama Eyewear "Heart of Gold" Series
California based Sama Eyewear has a twofold agenda with the creation of these sunglasses – to design a unique, luxurious frame, and to help young people. The above frame was introduced to celebrate the company’s 10th Anniversary of “Fashion with a Cause.” The net profits from sales of the Heart of Gold series goes to the Sam Vance Foundation to aid young adults with drug additions. ...
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Switch Vision Receives Endorsement of the H-wall...
Switch Vision™ is proud to announce the endorsement of the H-wall Sweptback on behalf of the NTOA (National Tactical Officers Association). This prestigious accolade cements Switch as a leader in tactical performance eyewear for the respected nationwide Law Enforcement community.
The world’s first eyewear solution utilizing the Magnetic Interchange Lens System®, Switch product is known for its...
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JF2431 From J.F. Rey
Laser engraving technology has become increasingly used in eyewear for a variety of effects on the surface of the frame. This exciting design is a very good example, with its modern textured effect and out-there gold colour scheme. It comes from J.F. Rey, the French brand from Marseille.
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CARLOTTAS VILLAGE Eyewear: Focusing On...
CARLOTTAS VILLAGE was founded by the Danish Designer Charlotte Leth and her husband Bo, who has a lifetime experience in the eyewear business being an agent of different brands in the Scandinavian market.
The very first thought came several years ago initiated by their numerous visits to optical fairs all over the world. They always had a special fondness of high quality acetate eyewear and...