August 2011
21 posts
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Miu Miu Sunglasses - Autumn 2011 Collection
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Face à Face’s 2012 Tartan Eyewear
Never out of fashion, tartan can cover many styles. Nostalgic, when reminding us the schoolgirls of our childhood… Aristocratic, when we think about a “beautiful lady’s” look, or even rebel when referring to the “punks” from the 80′s.
Now Tartan has been honored in Face à Face’s 2012 collection with six of its bestsellers available in this material.
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Rapp Eyewear: Drawing Inspiration From Cultural...
Rapp Eyewear is a small independent company in Toronto. They design and manufacture limited collections of bespoke hand-finished eyeglasses, which they wholesale to a small number of hand-picked optical shops throughout the world, as well as in their own store.
The frames are produced twice a year in limited runs of 20 to 30 kits. Once the collection sells out, it is never repeated thus...
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“Bubbles and Boxes” by Illusion Optical Displays
Catering to a high-end clientele, Sight Optical Boutique approached IOD wanting to create a very different feel from anything else in their area for they, as an office, wanted to offer customers a very different experience from what they were accustom to. Sights business plan called for a fun, energetic optical in a trendy, up and coming neighborhood that would position them as something new and...
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ENNIO! ENNIO! ENNIO!
One of the many legends of the l.a.Eyeworks portrait ad campaign, the sensational Ennio Marchetto performs “Ennio: The Living Paper Cartoon!” at the Pasadena Playhouse, August 23-28. If you’ve never had a sip of Ennio’s comic cocktail of origami, quick change, dance and performance, it’s time for a BIG GULP!
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Wiley X’s New Blue Print Designed to Help ECPs...
Wiley X’s new Blue Print provides eye care professionals with the product knowledge, sales information and specific steps they can follow to expand sales in the important industrial safety market. Designed to help ECPs build a “bullet-proof” profit center — a take on Wiley X’s ballistic eye protection and military heritage — the Blue Print includes an informative white paper and tri-fold...
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Sven Götti - Götti Eyewear
Sven Götti is the creative spirit and force behind this iconic Swiss brand. Sven describes in his own words, the history of Götti and his harmonious approach to design.
“I opened the optical shop GÖTTI + NIEDERER in Lucerne together with Urs Niederer in 1993. Through interior design, which was revolutionary at the time, plus highly respected window displays and unprecedented exhibitions, our...
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Lafont Eyewear in Japan – Spring/Summer 2011
A nice window display campaign has been done by Lafont’s Japanese partner, the IWAKI company, for the Spring/Summer 2011 season.
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Oliver Peoples Chicago Celebration
To began the festivities, Oliver Peoples hosted an exclusive media breakfast in the Ria Dining Room of the Elysian Hotel that offered an excellent view of their new store on Rush Street. Oliver Peoples CEO David Schulte and Creative Director Larry Leight were on-hand to mingle and discuss the history and personality of the brand.
Later in the evening, the new Chicago boutique held an...
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Looking For Ways To Boost Your Business In The... →
innereactive:
Vision Monday identifies four trends igniting business for fall:
1. Personalize
Everyone wants to feel special. As such, the perception of individualization during the eye exam and fitting process goes a long way toward impressing the consumer. It’s a trend we see finding success in all…
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Givenchy Fall 2011 Panther Eyewear Collection
Givenchy is introducing a line of retro-inspired glasses for Fall 2011: the Panther collection.
The ’50s-inspired cateye glasses come in yellow, charcoal, plum, navy, or trimmed with black fur on the frame, and feature a panther on each temple piece.
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RVS by V: Retro-Styled Sunglasses In Vibrant Matte...
Launched by vintage eyewear purveyor Vidal Erkohen, RVS by V. is steadily gaining notice for its retro-styled sunglasses in vibrant matte finishes. The 212, the Turkish label’s first limited-edition frames, recalls the brow-heavy specs of the ’50s and represents Erkohen’s personal connection to New York City and Istanbul, which coincidentally share an area code.
“I was...
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Ogi Kids Spring/Summer 2011 Collection
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Franchising Is The Question. Is It The Answer?
When an optometrist decides to go into business they can either run their own independent practice or become a franchisee. There’s been a lot of noise this year from multi-national giants Luxottica and Specsavers about their franchising models, suggesting that one model is better than the other and pronouncing loudly the reasons why. We’ve been watching this battle from the sidelines...
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ROC Eyewear Launches Lara Bingle Collection
Roc Eyewear has celebrated the launch of its collaborative sunglass collection with Australian model Lara Bingle at an exclusive gallery event. The event, which was held in Sydney’s Darlinghurst precinct on July 13, welcomed more than 350 guests, including Ellery label designer Kym Ellery, radio host Kyle Sandilands, model Erin McNaught and singer Brian McFadden.
Roc Eyewear, which...
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Vintage Frames Company Launches Limited Edition...
Canada’s iconic eyewear designers, the Vintage Frames Company, have launched the limited edition Ultra Goliath 2 ‘Snowdon Deli’ co-branded collection with their mates from Ultra Eyewear.
The collection is named after the famed Montreal deli-restaurant which has become a Montreal landmark.
Vintage Frames Company owner Corey Shapiro, says the glasses were inspired by his...
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Safilo's 'Frames of Your Life' Campaign Very...
On June 23rd the Frames of Your Life travelling street initiative reached a successful climax amidst the prestigious surrounds of the Palais Royal in Paris.
Launched at the end of 2010, the project has taken famous fashion bloggers and trendsetters - Micol Sabbadini, Tommy Ton and Yvan Rodic amongst them - on a meandering tour to the four corners of the globe, photographing everyday people on...
Massachusetts Eye and Ear Infirmary and Schepens...
The Massachusetts Eye and Ear Infirmary and Schepens Eye Research Institute announced that they are combining forces to create the world’s largest and most robust basic and clinical ophthalmology research enterprise with full spectrum bench-to-bedside research that will translate more quickly into better treatment for blinding diseases and ultimately cures.
Effective June 30, Schepens...
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theo Presents Bicolored VinGtage Models with...
After the successful Vingt, Trente, Quarante, Cinquante and Soixante models, theo is again launching retro-inspired frames. theo does not copy vintage models but just uses it as an inspiration for its own retro model creation. The company is taking the prevailing ‘nerd trend’ very literally and it has created its very own version. What are nerds keen on? Mathematics. What is the peak of ...
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New Research Shows Diet High In Vitamin D Might...
Eating a diet high in vitamin D, as well as the nutrients betaine and methionine, might help reduce the risk of macular degeneration, according to new research conducted by Tufts Medical Center scientists. Their study of identical twins from the US World War II Twin Registry also found that the more a person smoked, the higher their risk of developing macular degeneration. The study,...
