March 2012
40 posts
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ProDesign Denmark Special Collection: Art In... →
The art of making an acetate frame, can seem to easy at times. Behind this special collection lies hours of perfecting the pressing and cutting process.
To obtain the 3D effect of the transition between the temple and the front, the acetate material must be cut very precisely so when you bend it, the upperside will still look smooth. The temple itself is a study in cutting and assembling the...
Switch Vision Introduces Three New Designs For... →
Switch Vision is excited to launch three more full frames. They have achieved overwhelming sales from The BOREAL™ the world’s first and only full frame sunglass featuring Switch Vision’s patented Magnetic Interchange Lens System that was launched last year. Taking this into account they are pleased to introduce three new designs for 2012.
These groundbreaking sunglasses continue to offer the...
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Affliction Eyewear – Grabs Your Heart and Makes It... →
Affliction the brand, has been recognized around the world for its unique design aesthetic. Affliction has become a household name with some of the worlds biggest celebrities, band members, and athletes wearing their many different products now available under the Affliction name. Affliction Eyewear gains its attitude through the cutting edge styling incorporated in each frame they offer.
...
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MODO Launches Radical New In-Store and Window... →
Modo launches a radically new in-store and window point-of-purchase program. The comprehensive package features a broad and creative set of materials, from classic in-store staples, such as logo plaques and counter cards, to more innovative options, like image cubes and non-traditionally conceived displays. The imagery is taken from the latest Modo image campaign, illustrating the root of...
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“Let’s Get Away” New Vera Bradley Sunglasses... →
Every summer needs a good road trip, and every road trip deserves a fashionable pair of sunglasses. The “Let’s Get Away” collection of Vera Bradley sunglasses offers unique design elements, fashionable shapes and styles and the newest Vera Bradley colors. With metal casting and embellishments inspired by Vera Bradley colors, these sunglasses will bring a fashionable look to any woman’s wardrobe....
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Look Good, Feel Good, Do Good—New SS12 Collection... →
Eco by Modo releases its SS12 collection along its tagline Look Good, Feel Good, Do Good – cool eyewear (Look Good), made of at least 95% recycled materials (Feel Good) which plants a tree for every frame purchased (Do Good).
This season Eco adds 10 optical and 3 new sun styles which bring a confident design direction, are recognizable and predominantly retro-inspired.
The optical collection...
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The Vera Bradley “Fun At Heart” Eyewear Collection... →
Vera Bradley “Fun At Heart” Eyewear: Sue (top) and Shelby (bottom)
For the woman with timeless spirit and style, the “Fun At Heart” collection offers the latest in Vera Bradley colors and fashionable design. Nina, Shelby, Hazel and Sue offer spring hinges for a comfortable fit, and embellishments inspired by beloved Vera Bradley colors. Modern and classic eye shapes and color combinations ensure...
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Gene Therapy Research Team From University of... →
Members of a University of Pennsylvania research team have shown that they can prevent, or even reverse, a blinding retinal disease, X-linked Retinitis Pigmentosa, or XLRP, in dogs.
The disease in humans and dogs is caused by defects in the RPGR gene and results in early, severe and progressive vision loss. It is one of the most common inherited forms of retinal degeneration in man.
“Every...
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Plume Paris Eyewear Celebrates 10th Anniversary Of... →
Plume Paris Eyewear inspired by European culture, celebrates the 10th Anniversary of its popular frame: Plume Paris ‘Loop’.
Withstanding the test of time and fashion, the ‘Loop’ frame has become one of the bestselling frames for the brand. Characterized by its Plume Paris Style: Loop (3 frame) simplicity, elegance, and uniqueness the ‘Loop’ stands apart from frames that come and go. This...
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Vintage Dior Eyewear Display
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Polaroid Sportglas
1947
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New Nike MAX Transitions Adaptive Sunglasses →
Nike Vision and Transitions Optical, Inc. showcased new Nike® MAX Transitions® adaptive sunglasses at the PGA Merchandise Show. Available in two colors, the lenses are responsive to changing light and specifically engineered for sport performance including golf, hiking and trail running.
“Quite simply – these sunglasses are a game changer,” said Grady Lenski, global director, Transitions...